October 2018

SEO Specialization From Coursera – Course 3

Course 3: Optimizing a Website for Search Week 1 – Applying Keyword Research Keyword Competitive Analysis Select potential keywords we want to use Based on relevance, intent, and competitiveness Identify competition Evaluate competition and see where they are doing well. Analyze own site Keyword selection Create an excel sheet with two columns Keyword and Avg.

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